ADOBE AD0-E560 PAPER | AD0-E560 PASS4SURE STUDY MATERIALS

Adobe AD0-E560 Paper | AD0-E560 Pass4sure Study Materials

Adobe AD0-E560 Paper | AD0-E560 Pass4sure Study Materials

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Adobe Marketo Engage Architect Master Sample Questions (Q72-Q77):

NEW QUESTION # 72
What is the best practice to avoid workflow redundancies in Marketo?

  • A. Automating all batch campaigns
  • B. Using static lists for all segmentation
  • C. Regularly auditing workflow logic
  • D. Consolidating workflows into one global campaign

Answer: C


NEW QUESTION # 73
What are key aspects of validating lifecycle reports? (Choose two)

  • A. Adjusting Program Costs
  • B. Ensuring accurate stage transitions
  • C. Reviewing Smart Campaign performance
  • D. Monitoring engagement stream cadence

Answer: B,C


NEW QUESTION # 74
A company is using Marketo with the native integration to Salesforce CRM. They have Marketo Revenue Explorer and have set up channels for Paid Advertising, Web Content, and Events.
The company runs quarterly campaigns that touch all three channels and wants to identify:
which of these channels are generating the most opportunities from newly-acquired leads the cost of opportunities by channel to analyze where they should focus their Marketing spend for their next quarterly campaign They are using Opportunity Contact roles correctly and have assigned period costs to all programs.
Which report would they need to set up in Marketo Revenue Explorer to analyze this in Marketo?

  • A. Program Opportunity Analysis Area report using dimensions for Program Channel and measures for (FT) Opportunities Created and (FT) Cost of Opportunity
  • B. Program Opportunity Analysis Area report using dimensions for Program Channel and measures for (MT) Opportunities Created and (MT) Cost of Opportunity
  • C. Program Cost Analysis Area report using dimensions for Program Channel and measures for Program Cost and (FT) Opportunities Created
  • D. Opportunity Analysis Area report using measures for Program Channel and dimensions for Number of All Opportunities and Opportunity Amount

Answer: A


NEW QUESTION # 75
Which stakeholder is responsible for configuring integrations in Marketo?

  • A. Business Strategist
  • B. Data Analyst
  • C. IT Team Lead
  • D. Marketing Specialist

Answer: C


NEW QUESTION # 76
What criteria are essential when evaluating campaign logic for lead engagement? (Choose two)

  • A. Using static lists for all segmentation
  • B. Leveraging dynamic content in campaigns
  • C. Scheduling campaigns during peak hours
  • D. Defining lead scoring thresholds

Answer: B,D


NEW QUESTION # 77
......

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